Abstract

This short clip from a 1932 newsreel opens with footage of Raimund Köhler, the Chairman of the Board of Directors of the Leipzig Trade Fair Office, striking a decidedly optimistic note on the eve of the famous fair’s March 6th opening. Köhler touted the high number of exhibitors that planned to attend, despite the global economic depression, while subsequent frames showed crowds inspecting various devices in a hall dedicated to the Association of German Machinery Manufacturers. The Leipzig Trade Fair enjoyed a storied reputation throughout Europe, with its roots stretching back to the twelfth century, when a local nobleman, Margrave Otto the Wealthy explicitly permitted an annual market within a certain radius around Leipzig. Over the subsequent centuries, the Leipzig Trade Fair had established itself as a leading site for merchants and manufacturers across the continent. By the 1920s—despite the war—it had grown into Europe’s largest trade exhibition, annually attracting tens of thousands of foreign visitors, who wanted to see the latest innovations in everything from dishware and toys to cranes and turbines.

Newsreel Report on the Leipzig Spring Trade Fair (1932)

Source

Speaker: The famous Leipzig Spring Fair begins on March 6. Here is Dr. Raimund Köhler, Chairman of the Board of Directors of the Leipzig Trade Fair Office:

Köhler: The Leipzig Spring Fair, which begins on March 6, will feature a gratifyingly high number of exhibitors despite the economic plight prevailing in many countries.

This is a sign that industry is holding on to the Leipzig Trade Fair as a long-established institution of international trade. The economy is looking forward to the upcoming spring fair with confidence. It rejects any pessimism as unfruitful. And by participating in the fair, it is expressing its will to get the German economy and with it the global economy back on track despite all obstacles.

Source: Deuligton-Woche No. 9 (clip), March 1932. Bundesarchiv Filmarchiv Filmwerk ID: 626497 https://digitaler-lesesaal.bundesarchiv.de/video/626497/665631

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