This poster from Hitler’s 1933 election campaign features two terms that played a central role in propaganda under the Hitler dictatorship: unity and loyalty. These two virtues were demanded of the German population. It soon became clear, however, that unity and loyalty as defined by the National Socialists actually meant “coordination” [Gleichschaltung] and the “Führer cult.”

Reichstag Election of March 5, 1933: “The Reich will Never be Destroyed if You are United and Loyal” (1933)

  • Heinrich Hoffmann (1885-1957)


Source: National Socialist poster for the 8th Reichstag election on 05 March 1933.Photo by Heinrich Hoffmann.
bpk-Bildagentur, image number 30020283. For rights inquiries, please contact Art Resource at requests@artres.com (North America) or bpk-Bildagentur at kontakt@bpk-bildagentur.de (for all other countries).

© bpk / Heinrich Hoffmann